How Indian Handmade Jewellery Exporters can Boost their Export Business

 


Jewellery is one of the attractions of India especially the Indian handmade jewellery which not only looks great on the wearer but also depicts India’s centuries old culture and traditions. Indian handmade jewellery is made from procuring naturally occurring metals, hardwoods and even semi rare gemstones found in several parts of India. As the name suggests, these are crafted from talented artisans experienced in the industry.


India is home to artisans of Indian handmade jewellery which account for a major chunk in the global exports of jewellery and not only of silver or gold jewellery but also imitation jewellery. Now what is imitation jewellery? These are the jewellery made to look like actual gold or silver but instead are the mixture of certain metals such as copper, nickel, brass etc. Indian handmade jewellery are moulded into the desired shape and thanks to the creativity of artisans, the end product comes out to be extremely appealing. There are a variety of Indian handmade jewelleries such as multicolor handcrafted jewellery, trendy handmade necklace, metallic handmade jewellery set, designer handmade beads jewellery, fancy handmade terracotta jewellery.


Speaking of exports, there are several talented manufacturers and producers of Indian handmade jewellery. But the problem lies with that some of them are not able to reach their target audience due to various factors involved. But in an export business, with some proper planning and strategic ways of doing operations reaching the targeted business can be easy. This is delegated by B2B platforms such as Global Trade Bazaar which is present in the market to connect the Indian handmade jewellery and alike products with the concerned and the right business or importers in the industry. This is done by its massive reach among the B2B domain across several industries. Now how exactly it is done and what services do they render to their clients? This can be elaborated in some of the following points:-


  1. Product Listings -


Product listings are a part of B2B online marketplaces where a particular supplier or exporter, in this case Indian handmade jewellery which display their products on the website for the interested buyers to visit. If and whether the listing is properly optimised with all the details available, the visitor could be interested there and then only and may even enquire more regarding the product he/she is interested in.


  1. Promotion activities -


In the era of the Internet, promotion has become more of a necessity rather than a ‘not so required’ work due to the competition increasing at an alarming rate. Global Trade Bazaar initiates promotion of its clients by building up a custom website which consists of all of the information of their brand and products. This makes them more credible and trustable among potential audiences in the market.


  1. Business advices -


Dealing in an export business can be often challenging with new situations and hurdles to deal with on a routinely basis. Business advisory is also provided where the clients are informed of the upcoming trends and market situations and accordingly an action can be taken on the business’s end.


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