Indian Artificial Jewellery Exports in the Global Market

                                                                               Everyone surely likes to look good for certain occasions. Jewelleries have now gone on and became a style statement. Jewelleries really compliment a woman’s outfit in most occasions you name it. Apart from looking extremely appealing, these bring a sense of confidence on the wearer. But the truth is, not everyone can afford gold and silver jewellery each and every time and this is where artificial jewelleries come into the play. Also known as imitation jewellery these types of jewellery are best for a low budget.


When it comes to India’s jewellery industry, it is one of the largest in the world contributing 29% in the jewellery exports of the world. The country is home to tons of varieties of jewellery and gems and has around 30,000 of them. This particular sector is all set to boom and will soon become US$ 100 billion during 2021-2023 timeframe. 


If artificial jewellery is not made of gold or silver. Then how is it actually made?


It consists of the use of several metals such as nickel, copper and brass among others which are first melted and molded to obtain the desired shape. This process repeats to create several types of artificial jewellery like arm bands, necklaces, earrings and even rings. Artificial jewellery are very much versatile due to its “every occasion” nature like casualing clothing and in special occasions too. 

Exports of Indian artificial jewellery


Now coming back to exports, India has a great set of artificial jewellery manufacturers which deal in exports in the domestic as well as in the international market. These are quite appealing and also depict India’s rich tradition all over the globe. If you are also running an export business in the artificial jewellery industry then can have a look at B2B platforms like Global Trade Bazaar which further boost a jewellery business, or any export business for that matter. 


With people’s preferences on a rise for Indian jewellery, foreign market is pretty prominent with the same. Not only that but Indian artificial jewellery is low on a budget and thus even preferred by the locals. To improve a certain business in terms of exports, Global Trade Bazaar leverages the use of online platforms to boost the businesses in the B2B domain. This is done by product listings where the client’s products are displayed on the website which is viewed by regular traffic visiting the website. Another part through which marketing is done by providing a custom made website where the business is able to reach a wide variety of people and only those specific and targeted people or businesses in the particular, here jewellery industry. 


Running export businesses can be challenging but with the implication of certain strategies and planning, everything can go with a smooth flow and B2B platforms definitely aid in the same.

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